Marketing Strategist & Executive
JPHA (Luxury Spirits Retailer)
01/2025 – Present
Led multimedia marketing efforts to drive engagement and revenue. Overhauled the brand's content strategy and transformed the CEO's approach to content marketing.
- Introduced high-quality visuals and professional studio shoots.
- Created event videos and engaging content for Facebook and YouTube.
- Led CEO to embrace content marketing and use performance data.
- Built the CEO's personal brand as the face of JPHA.
- Oversaw email marketing initiatives contributing directly to revenue growth.
Marketing Collaborator
Hattie Lloyd Homes
06/2024 – 08/2024
Enhanced marketing efforts by expanding video content across social platforms and creating engaging videos that showcased the brand effectively.
- Filmed and edited over 30 video assets for product projects.
- Drove an increase of 1,700 followers within 2 months.
- Developed a content organizer to streamline marketing plans.
- Created engaging videos that boosted audience engagement.
Sales Agent
Real Estate (Masterise Homes, Vinhomes, Techcombank)
11/2021 – 02/2023
Maintained strong customer and partnership connections in the real estate sector, providing valuable consultation services.
- Successfully completed roughly 25 real estate transactions.
- Created and presented actionable information for budget optimization.
- Achieved 10% cost-reduction recommendations for clients.
- Provided strategic advice for living, short-term and long-term investing.
- Achieved 300% of monthly target in July 2022.